Amazon cover image
Image from Amazon.com

Business communication today / Courtland L. Bovee, John V. Thill.

By: Contributor(s): Material type: TextLanguage: Spanish Publication details: Boston : Pearson, c2012.Edition: 11th edDescription: xxxviii, 579, [93] p. : col. ill. ; 29 cmISBN:
  • 9780132539555
  • 0132539551
Subject(s): DDC classification:
  • 658.4/5 23
LOC classification:
  • HF 5718  B783b 2012
Contents:
p. 1 . Understanding the foundations of business communication -- p. 2 . Applying the three-step writing process -- p. 3 . Crafting brief messages -- p. 4 . Supporting messages with quality information -- p. 5 . Planning, writing, and completing reports and proposals -- p. 6 . Designing and delivering oral and online presentations -- p. 7 . Writing employment messages and interviewing for jobs.
Summary: For this seventh edition of a text for undergraduates, material has been reorganized to incorporate a three-step process for solving communication problems. Coverage of communication issues in teams has been expanded, and there are new chapters on writing for the Web, communicating through the Internet and other technologies, and enhancing presentations with electronic visual aids. Learning features include boxes on technology applications, ethics, and communication across cultures, documents for students to critique, cases, margin notes, and test questions. The author teaches business communication at Grossmont College. c. Book News Inc.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Barcode
Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HF 5718 B783b 2012 (Browse shelf(Opens below)) 1 Available 00000109310

Includes bibliographical references and indexes.

p. 1 . Understanding the foundations of business communication -- p. 2 . Applying the three-step writing process -- p. 3 . Crafting brief messages -- p. 4 . Supporting messages with quality information -- p. 5 . Planning, writing, and completing reports and proposals -- p. 6 . Designing and delivering oral and online presentations -- p. 7 . Writing employment messages and interviewing for jobs.

For this seventh edition of a text for undergraduates, material has been reorganized to incorporate a three-step process for solving communication problems. Coverage of communication issues in teams has been expanded, and there are new chapters on writing for the Web, communicating through the Internet and other technologies, and enhancing presentations with electronic visual aids. Learning features include boxes on technology applications, ethics, and communication across cultures, documents for students to critique, cases, margin notes, and test questions. The author teaches business communication at Grossmont College. c. Book News Inc.

There are no comments on this title.

to post a comment.