02471cam a22004217i 4500 104994 104994 BJBSDDR 20230411085629.0 ta 150720s2014 bcca b 000 0 eng 9781770401952 (pbk.) 9781770409521 (epub) 9781770409538 (kindle) spa BJBSDDR spa eng Z 286 E42p 2014 070.5 Elicksen, Debbie. Publishing & marketing in the digital age / Debbie Elicksen. Publishing and marketing in the digital age 1st edition. Vancouver, BC : Self-Counsel Press, 2014. xxxi, 167 p. : ill. ; 23 cm "Includes free access to download kit"--Front cover. Includes bibliographical references. Content creation -- Publishing platforms -- Position yourself -- Finding monetary resources and how to get paid -- Be seen and be heard -- Create a website -- Blogging -- Audio and podcasts -- YouTube -- Webcasts and webinars -- Social media overview -- Google+ -- Facebook -- Twitter -- LinkedIn -- Transmedia -- Public relations. New developments and platforms present themselves every time you open a tab in your browser. New software, programs, media, and search engine optimization algorithms make it hard to keep up in the digital world. Publishers are evolving their business practices; in order for them to notice you, you need to have an existing reader following, marketing plan, and a good manuscript. The goal of this guide is to help you understand how new publishing works and to encourage you to have fun as you build your digital empire. Publishing and Marketing in the Digital Age will help you be seen and heard online, from how to create your online profile, to learning how to market your book and find your target audience. It will prepare you for success as a publisher and marketer in the digital world! Electronic publishing. Internet marketing. Electronic books Marketing. Self-publishing. Publicaciones electrónicas 2000 Mercadeo por internet 1681 Libros electrónicos 2001 Mercadeo Autoedición 2002 Elicksen, Debbie, author. Publishing and marketing in the digital age. (CaOONL)20149037813 lcc BK 0 0 0 0 HU BJB BJB HU 2023-04-11 0 Z 286 E42p 2014 00000120342 2019-01-21 00:00:00 1 2019-01-21 BK