02195cam a22004097i 4500003000800000005001700008007000300025008004100028020002500069020002200094035001300116035002400129040002200153041000800175042001400183050002400197082001800221100002500239245013000264264005500394300004000449336002100489337002500510338002300535500002000558505058800578520035201166650003101518650002201549650003601571650002801607650003001635650002701665650002401692650002701716700004201743BJBSDDR20230411085649.0ta160728s2015 ohua 001 0 eng d a9781599639260 (pbk.) a1599639262 (pbk.) a19196144 a(OCoLC)ocn905520386 aYDXCPbspacYDXCP aeng alccopycat14aZ 285.6bM877s 201504a002.068/82231 aMorris, Tee, d1968-10aSocial media for writers :bmarketing strategies for building your audience and selling books /cTee Morris & Pip Ballantine. 1aCincinnati, Ohio :bWriter's Digest Books,c[2015] a277 pages :billustrations ;c22 cm atext2rdacontent aunmediated2rdamedia avolume2rdacarrier aIncludes index.0 aWordPress : building and developing a blog -- Tumbler : drive-by blogging -- Podcasting : creating on-demand media programs -- Facebook : the king of social media -- Twitter : keeping it brief -- Google+ : a place for discussions and hangouts -- YouTube : introducing video to your content -- Pinterest : your online bulletin board -- Instagram : adding photography to your arsenal -- Additional options : platforms that break the conventions -- SEO : dark arts of search engine optimization -- Content marketing : promoting with and through others -- Best practices in social media. aOver the past decade, social media has transformed from a fad into a necessity for writers. But for the inexperienced author, trying to make sense of--much less master--the available platforms can be a frustrating experience. The variety of social media options alone is dizzying enough: WordPress, Tumblr, Facebook, Twitter, Google& --cPublisher 0aBooksxInternet marketing. 4aLibros xMercadeo 0aAuthorshipxInternet marketing. 0aOnline social networks. 4aRedes sociales en línea 0aInternet in publicity. 0aInternet marketing. 4aMercadeo por internet 1 aBallantine, Pip q(Philippa), d1971-