Allen, Kathleen R.,   1949-  <br/><br/>
Entrepreneurship for scientists and engineers / 
Kathleen R. Allen. 
 - Upper Saddle River, N.J. :  Prentice Hall,  c2010. 
 - xii, 244 pages :  illustrations ;   23 cm. 
 - Prentice Hall entrepreneurship series .
 - Prentice Hall entrepreneurship series .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Part 1: Technology Entrepreneurship for Scientists and EngineersChapter 1: Scientists and Engineers as EntrepreneursChapter 2: Recognizing and Screening Technology OpportunitiesChapter 3: Designing and Developing a Technology Start-upChapter 4: Building an Effective TeamPart 2: Developing and Protecting Intellectual PropertyChapter 5: The Concept of Intellectual PropertyChapter 6: Patent and Trademark StrategyPart 3: Technology Entrepreneurship StrategyChapter 7: High Technology Product Development StrategiesChapter 8: Technology Transition and Entry Strategies Chapter 9: Technology Adoption Patterns and Marketing StrategyPart 4: Start-up Financial StrategyChapter 10: The Business ModelChapter 11: Funding the Technology Start-up Chapter 12: Funding GrowthChapter 13: Technology Valuation 
<br/><br/> This title teaches those with no prior training how to start a company and grow their business through marketing and astute team building techniques 
<br/><br/><label>ISBN: </label>9780132357272 (alk. paper) 0132357275 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Engineering firms--Management.<br/>Entrepreneurship.<br/>Business planning.<br/>Science.<br/>Empresas de ingeniería--Administración <br/>Emprendimiento <br/>Planificación empresarial 
<br/><br/><label>LC Class. No.: </label>TA 190  / A427e 2010 
<br/><br/><label>Dewey Class. No.: </label>620.0068