Independent filmmaking and digital convergence : transmedia and beyond /
Vladan Nikolic.
- ix, 282 pages : illustrations ; 24 cm
"A Focal Press book"--Cover.
Includes bibliographical references and index.
Section 1. Independent media and digital convergence 1. Introduction: Independents vs. the mainstream 2. Rise of the independent filmmaker 3. Technology changes 4. A new paradigm 5. Emerging models and practices. DIY and no-budget production models ; Crowdfunding & crowdsourcing ; Cross-distribution models ; Web videos & online stars 6. The big picture Section 2. Storytelling across media platforms 7. New ways of storytelling : transmedia and cross-media concepts 8. Project development. Defining the goal ; Narrative patterns ; World & tone of the story : character development ; Story arc & plot points ; Elements of the "transmedia bible" 9. Project organization. Funding & organization models ; Audience building & engagement ; Media platforms 10. What does the future hold
Offering a comprehensive analysis of the technological changes of the past few decades in independent film and media-making, and exploring new strategies and practices in media production, exhibition and distribution for independent producers and content creators, this work address key questions like how to reach an audience at a time when media conglomerates and their products dominate the market, and simultaneously, there is an overabundance of content competing for viewer time.
9781138938106 (pbk.) 1138938106 (pbk.)
Independent films--Production and direction. Cine independiente --Producción y dirección Películas independientes --Producción y dirección Motion pictures--Technological innovations. Cine --Innovaciones tecnológicas Mass media--Technological innovations. Medios de comunicación de masas--Innovaciones tecnológicas