02741cam a2200385 i 4500003000800000005001700008007000300025008004100028020002500069020002200094040001800116041000800134042000800142050002600150082001300176100002900189245009500218264003400313300004600347336002600393337002800419338002700447500003300474504005100507505078600558520049001344650004901834650005301883650006101936650004801997650003902045650004302084650006702127776016102194BJBSDDR20260706115421.0ta160829s2017    nyua     b    001 0 eng    a9781138938106 (pbk.)  a1138938106 (pbk.)  aDLCbengcDLC  aeng  apcc14aPN 1995.9bN693i 201700a791.43021 aNikolic, Vladan, d1965-10aIndependent filmmaking and digital convergence :btransmedia and beyond /cVladan Nikolic. 1aNew York :bRoutledge,c2017.  aix, 282 pages : billustrations ; c24 cm  atextbtxt2rdacontent  aunmediatedbn2rdamedia  avolumebnc2rdacarrier  a"A Focal Press book"--Cover.  aIncludes bibliographical references and index.0 aSection 1. Independent media and digital convergence
1. Introduction: Independents vs. the mainstream
2. Rise of the independent filmmaker
3. Technology changes
4. A new paradigm
5. Emerging models and practices. DIY and no-budget production models ; Crowdfunding & crowdsourcing ; Cross-distribution models ; Web videos & online stars
6. The big picture
Section 2. Storytelling across media platforms
7. New ways of storytelling : transmedia and cross-media concepts
8. Project development. Defining the goal ; Narrative patterns ; World & tone of the story : character development ; Story arc & plot points ; Elements of the "transmedia bible"
9. Project organization. Funding & organization models ; Audience building & engagement ; Media platforms
10. What does the future hold  aOffering a comprehensive analysis of the technological changes of the past few decades in independent film and media-making, and exploring new strategies and practices in media production, exhibition and distribution for independent producers and content creators, this work address key questions like how to reach an audience at a time when media conglomerates and their products dominate the market, and simultaneously, there is an overabundance of content competing for viewer time. 0aIndependent filmsxProduction and direction. 4aCine independiente xProducción y dirección  4aPelículas independientes xProducción y dirección  0aMotion picturesxTechnological innovations. 4aCine xInnovaciones tecnológicas 0aMass mediaxTechnological innovations. 4aMedios de comunicación de masasxInnovaciones tecnológicas08iOnline version:aNikolic, Vladan, 1965- author.tIndependent filmmaking and digital convergencedNew York : Routledge, 2017z9781315675862w(DLC) 2016040086