TY  - BOOK
AU  - Nikolic,Vladan
TI  - Independent filmmaking and digital convergence: transmedia and beyond 
SN  - 9781138938106 (pbk.)
AV  - PN 1995.9 N693i 2017
U1  - 791.4302 
PY  - 2017///
CY  - New York
PB  - Routledge
KW  - Independent films
KW  - Production and direction
KW  - Cine independiente
KW  - Producción y dirección
KW  - Películas independientes
KW  - Motion pictures
KW  - Technological innovations
KW  - Cine
KW  - Innovaciones tecnológicas
KW  - Mass media
KW  - Medios de comunicación de masas
N1  - "A Focal Press book"--Cover; Includes bibliographical references and index; Section 1. Independent media and digital convergence
1. Introduction: Independents vs. the mainstream
2. Rise of the independent filmmaker
3. Technology changes
4. A new paradigm
5. Emerging models and practices. DIY and no-budget production models ; Crowdfunding & crowdsourcing ; Cross-distribution models ; Web videos & online stars
6. The big picture
Section 2. Storytelling across media platforms
7. New ways of storytelling : transmedia and cross-media concepts
8. Project development. Defining the goal ; Narrative patterns ; World & tone of the story : character development ; Story arc & plot points ; Elements of the "transmedia bible"
9. Project organization. Funding & organization models ; Audience building & engagement ; Media platforms
10. What does the future hold
N2  - Offering a comprehensive analysis of the technological changes of the past few decades in independent film and media-making, and exploring new strategies and practices in media production, exhibition and distribution for independent producers and content creators, this work address key questions like how to reach an audience at a time when media conglomerates and their products dominate the market, and simultaneously, there is an overabundance of content competing for viewer time
ER  -