01683pam a2200241 a 4500003000800000005001700008007000300025008004100028020001700069040001800086041000800104050002400112082001500136100001800151245009900169260004400268300003400312504006600346520095700412650002801369650002201397650002201419BJBSDDR20230411090115.0ta920807s1993    nyua     b    001 0 eng    a0452268680 :  aDLCcDLCbspa  aspa00aHF 6146bH229s 199300a659.142201 aHampe, Barry.10aVideo scriptwriting :bhow to write for the $4 billion commercial video market /cBarry Hampe.  aNew York, N.Y., U.S.A. :bPlume,c1993.  axiv, 352 p. :bill. ;c21 cm.  aIncludes bibliographical references (p. [317]-318) and index.  aVideo Scriptwriting is a writer's guide to the high-paying world of writing information videos. Based on my years of experience as a writer-producer-director -- during which I've written more than 150 videos for IBM, Sprint, Kentucky Fried Chicken, Hilton, the U.S. Navy, the U.S. Army, the MGM Grand, and scores of other clients -- and as a film and video teacher at the University of Pennsylvania and UNLV, it covers the process of creating a fully visualized, properly organized script for a sales, training, documentary, public relations, or other information video.

My initial concept for the book was to help print writers break into scriptwriting. The script for a 15-minute video takes no longer to research and write than a magazine article. But while the average payment for a magazine article is a little over $400 (usually paid at the magazine's whim) the fee for a video script can run anywhere from three to ten times that much (or even  0aVideo tape advertising. 0aAdvertising copy. 0aVideo authorship.