TY - BOOK AU - Weiss,Edmond H. TI - The elements of international English style: : a guide to writing correspondence, reports, technical documents, and internet pages for a global audience SN - 1315699893 AV - PE 1421 W429e 2005 U1 - 808.042808/.042 PY - 2005/// CY - Armonk, N.Y. PB - M.E. Sharpe KW - Communication, International KW - Handbooks, manuals, etc KW - English language KW - Textbooks for foreign speakers KW - Style KW - Letter writing KW - Report writing KW - Technical writing KW - Web sites KW - Design KW - Comunicación internacional KW - Manuales KW - Idioma en Ingles KW - Electronic books N1 - Description based upon print version of record; Includes bibliographical references and index; Contents; Preface; Acknowledgments; 1 The Language of Global Business Is International English; A Riddle; The Two Strategies: Culture-Free, Culture-Fair; Discussion Questions; Sources and Resources; 2 Principles of Simplicity; Meaning and Risk; Ogden's Basic English; Discussion Questions; Sources and Resources; 3 Principles of Clarity; The Problem: Clear Only If Known; Discussion Questions; Sources and Resources; 4 Reducing Burdens; Reading and Stress; Punctuation and International English; Reducing Burdens as an Ethical Objective; Discussion Questions; Sources and Resources; 5 Writing for TranslationLimits on Translation; Translation Is a Business Expense; Preparing a Manuscript for Translation; Controlled Language and the Future of Translation; Discussion Questions; Sources and Resources; 6 Principles of Correspondence; Business Letters: An Exercise in Style; Discussion Questions; Sources and Resources; 7 Principles of Cultural Adaptation; Issues of Philosophy and "Hypernorms"; Discussion Questions; Sources and Resources; Appendix 1 Projects for Students of International English; Appendix 2 Sentences that Need Editing; Appendix 3 Instructional/Technical Passages that Overburden the ReaderAppendix 4 A Portfolio of Bad News Letters; Appendix 5 An Internationalized Website Checklist; Index N2 - This handbook - for anyone who needs to write English correspondence for an international business audience - integrates the theory and controversies of intercultural communication with the practical skills of writing and editing English for those who read it as a second language ER -