01722 a2200313 4500 114036 114036 BJBSDDR 20230411090635.0 ta 280220s2010 cau||||| |||| 00| 0 eng d 9781599183831 1599183838 spa BJBSDDR eng HF 5415.1265 L665g 2010 658.8/72 Levinson, Jay Conrad, 1933-2013 Guerrilla social media marketing : 100+ weapons to grow your online influence, attract customers, and drive profits / Jay Conrad Levinson, Shane Gibson ; foreword by Guy Kawasaki. [Irvine] : Entrepreneur Press, 2010 xiv, 250 p. : il. ; 23 cm. The guerrilla social media marketer's path -- Building the guerrilla's personal brand -- The top ten attributes of a guerrilla social media marketer -- The guerrilla social media arsenal -- Guerrilla ROI -- Guerrilla focus -- Guerrilla social media marketing defined 00 Building and protecting your guerrilla HQ -- recruiting and partnering with guerrillas -- Your guerrilla social media attack plan. Equipping you with action plans, implementation steps and 100 marketing weapons, this book teaches you how to combine the principles of guerrilla marketing with the social media applications and networks. It includes 19 secrets every guerrilla social media marketer needs to know; and, The Guerrilla Social Media Toolkit. 3958 Comercio móvil 1681 Mercadeo por internet 1328 Comportamiento del consumidor 3139 Relaciones con los clientes 11518 Gibson, Shane lcc BK dpf 0 0 0 0 CS BJB BJB CS 2020-02-28 0 HF 5415.1265 L665g 2010 00000140098 2020-02-28 00:00:00 1 2020-02-28 BK