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  <titleInfo>
    <nonSort>La </nonSort>
    <title>era del enfrentamiento</title>
    <subTitle>del storytelling a la ausencia de relato</subTitle>
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  <titleInfo type="uniform">
    <title>L'ère du clash Español</title>
  </titleInfo>
  <name type="personal">
    <namePart>Salmon, Christian</namePart>
    <namePart type="date">1951-</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  <name type="personal">
    <namePart>Lóp̤ez Martín, Francisco</namePart>
    <role>
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    <place>
      <placeTerm type="text">Barcelona</placeTerm>
    </place>
    <publisher>Ediciones Península</publisher>
    <dateIssued>2019</dateIssued>
    <issuance/>
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  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
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  <physicalDescription>
    <extent>285 p. ;  23 cm </extent>
  </physicalDescription>
  <note type="statement of responsibility">Christian Salmon ; traducción de Francisco López Martín.</note>
  <note>Traducción d̤e: L'ère du clash. 2019.</note>
  <subject>
    <topic>Comunicación en política</topic>
  </subject>
  <subject>
    <topic>Conducta manipulativa</topic>
  </subject>
  <subject>
    <topic>Persuasión (Psicología)</topic>
  </subject>
  <subject>
    <topic>Psicología social</topic>
  </subject>
  <classification authority="lcc">JA 85 S172e 2019</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>Atalaya</title>
    </titleInfo>
  </relatedItem>
  <relatedItem type="series">
    <titleInfo>
      <title>Atalaya (Ediciones Península)</title>
    </titleInfo>
  </relatedItem>
  <identifier type="isbn">9788499428567</identifier>
  <identifier type="isbn">8499428568</identifier>
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