02798cam a2200481 i 4500 115968 115968 18250247 BJBSDDR 20230411090746.0 a|||||r|||| 00| 0 ta 140801s2015 njua 001 0 eng 2014028056 9781601633408 1601633408 DLC eng DLC rda eng pcc HF 5415.13 M685s 2015 658.8 Mizrahi, Olga 20832 Sell local, think global : 50 innovative ways to make a chunk of change and grow your business / by Olga Mizrahi. 50 innovative ways to make a chunk of change and grow your business Fifty innovative ways to make a chunk of change and grow your business Pompton Plains, NJ : Career Press, Inc., [2015] 256 pages : illustrations ; 23 cm text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes index. Introduction: local is no longer strictly defined by geography -- Suggestions for use: making the most out of our time together -- Change your message: creating a UVP to make marketing magic -- Change your offline marketing: bringing print to life -- Change your website: examining the audience -- Change your analytics: measuring with meaning -- Change your online marketing: standing to deliver -- Change your sales: how e-commerce gobbled up sales -- Change your reviews: joining the conversation -- Change your social media value: eavesdropping on the market -- Change your mobile presence: going SoLoMo (social, local, and mobile) -- Change your future: riding the perpetual whitewater. After years of sharing her small-business tips and marketing tricks with readers of her popular blog, ChunkOfChange.com, and column in the Long Beach Post, Olga Mizrahi has taken her message to the streets, urging business owners to focus in while reaching out. You'll be excited and motivated to clearly state your difference to the world--and your neighborhood--while confidently selling yourself and your business. --Publisher's description. Small business marketing. Marketing. Internet marketing. Small business Growth. Pequeña y mediana empresa Mercadeo 21772 Pequeña y mediana empresa Crecimiento 21771 Mercadeo por internet 1681 Marketing en Internet 12772 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK 0 0 lcc 0 0 CS BJB BJB CS 2022-03-07 0 HF 5415.13 M685s 2015 00000160045 2022-03-07 00:00:00 1 2022-03-07 BK