@book{118574,
	author = {Elkington, John,  and Hartigan, Pamela, },
	title = {The power of unreasonable people :},
	publisher = {Harvard Business School Press,},
	year = {c2008.},
	address = {Boston, Mass. :},
	url = {http://www.loc.gov/catdir/toc/fy0804/2007030382.html}
}