finding your real value in a future of intangible assets Andriessen, Daniel creator Tissen, René Johannes 1955- text bibliography enk London ; New York Financial Times Prentice Hall 2000 monographic eng

print

x, 197 pages : ill. ; 24 cm. "Weightless Wealth introduces a practical methodology that unlocks the hidden value of intangible assets and helps direct your business to release its full potential. For the first time, there is a way to bridge the gap between your company's core competencies - its hidden value - and its future potential." "This book will help your business to: identify its most important intangible assets and reveal their power; measure its value and use this for strategic decision making; and reveal the real potential of its intangible assets and benchmark them with other players in the market."--Jacket Foreword --The hidden magic -- Get to grips -- Examine your core -- Assess your strengths. specialized Daniel Andriessen, René Tissen. "First published in Great Britain in 2000."--T.p. verso Includes bibliographical references and indexes. Intangible property Bienes intangibles Aspectos económicos Intellectual capital Capital Intelectual Knowledge management Capital humano Intangible property Accounting Corporations Valuation Corporaciones Valoraciones HD 53 A573w 2000 658.15 0273649221 DLC 000428 20230805181448.0 spa