TY  - GEN
AU  - Korobkin,Russell
TI  - The five tool negotiator: the complete guide to bargaining success 
SN  - 9781324091516
AV  - BF 637 K84f 2022
PY  - 2022///
CY  - New York
PB  - Liveright Publishing Corporation
KW  - Negociación
KW  - Negociación en los negocios
KW  - Persuasión (Retórica)
N2  - "The Five Tool Negotiator stands apart in a category saturated with breezy, self-help volumes as a compulsively readable and highly researched must-have for anyone looking to improve their bargaining skills. Nationally renowned UCLA law professor Russell Korobkin distills insights drawn from his decades of studying and teaching the keys to successful negotiations into five simple-yet-sophisticated strategies: Bargaining Zone Analysis * Persuasion * Deal Design * Power * and Fairness Norms. Incorporating lively anecdotes and fascinating social science experiments, Korobkin brings to life concepts from the disparate fields of psychology, economics, and game theory. Designed for use at both the flea market and in the C-suite, this game-changing, universal approach provides a formula that a savvy reader can implement immediately." -- Adapted from Amazon.com description
ER  -