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  <titleInfo>
    <title>How to be right</title>
    <subTitle>the art of being persuasively correct</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Gutfeld, Greg  (Gregory John)</namePart>
    <namePart type="date">1964-</namePart>
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    <place>
      <placeTerm type="code" authority="marccountry">nyu</placeTerm>
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    <dateIssued encoding="marc">2015</dateIssued>
    <edition>First edition.</edition>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
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    <extent>viii, 228 pages : illustrations ; 22 cm.</extent>
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  <abstract>It's not enough to be right, these days -- especially when you're not left. To survive, the right must learn how to express nonliberal principles as effectively as possible, and persuade others of their point of view. It is an art that demands patience, research, humor, understanding, creative thinking, learning from your opponent and even mimicking their tactics. In How to Be Right, Gutfeld reveals the strategies that have helped him keep a steady job with FOX News for almost three decades. From "Discard Your Outrage" and "Outcompassion Them" To "Find the Right's Obama" and "Use your Mom," Gutfeld gives readers the tools they'll need to argue, influence, and convince their friends, family and foes throughout the 2016 election cycle</abstract>
  <tableOfContents>Why we're evil
Why the right loses arguments
The joke's on you
The riposte: How to win with left-wing dirty tricks
Find the right's Obama
Discarding your outrage
How to be a successful miscreant, like me
Don't be a professional
Outcompassion them!
Hijack the language
Co-opt their grievances
Link real life to fatuous belief
Break the scold mold
Embrace the inner skeptic
Look like them
Stop eating your moderates
Ombudsing your buddies
How to be right: using metaphors, similes, and other crap
Say junk that people remember
Three things always beat two things
Use your mom
Be Columbo
Cross-dress
Fill-ins for liberals
Use their silence to speak volumes
Stunts: Or, how an idiotic, absurd act of stupidity can reveal a truth about life and other crap
Find your inner drunk
The game at the bar.</tableOfContents>
  <note type="statement of responsibility">Greg Gutfeld.</note>
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  <subject authority="lcsh">
    <topic>Conservatism</topic>
    <geographic>United States</geographic>
    <topic>Humor</topic>
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  <subject>
    <topic>Conservadurismo</topic>
    <geographic>Estados Unidos</geographic>
  </subject>
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    <topic>Political correctness</topic>
    <geographic>United States</geographic>
    <topic>Humor</topic>
  </subject>
  <subject>
    <topic>Corrección política</topic>
    <geographic>Estados Unidos</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Political culture</topic>
    <geographic>United States</geographic>
    <topic>Humor</topic>
  </subject>
  <subject>
    <topic>Cultura política</topic>
    <geographic>Estados Unidos</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Political satire, American</topic>
  </subject>
  <subject>
    <topic>Sátira política estadounidense</topic>
  </subject>
  <subject authority="lcsh">
    <geographic>United States</geographic>
    <topic>Politics and government</topic>
    <temporal>2009-2017</temporal>
    <topic>Humor</topic>
  </subject>
  <subject>
    <geographic>Estados Unidos</geographic>
    <topic>Política y gobierno</topic>
    <temporal>2009-2017</temporal>
    <topic>Humor</topic>
  </subject>
  <classification authority="lcc">002 E 907 G983h 2015</classification>
  <classification authority="ddc">320.520973</classification>
  <identifier type="isbn">9781101903629</identifier>
  <identifier type="isbn">1101903627</identifier>
  <identifier type="isbn">9781101903636 (eISBN)</identifier>
  <identifier type="lccn">2015015431</identifier>
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    <recordIdentifier source="BJBSDDR">18628262</recordIdentifier>
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