lessons for today's leaders from bold decisions that changed history Steenkamp, Jan-Benedict 1959- creator nyu New York Fast Company Press 2020 eng xxviii, 388 pages : illustrations, maps ; 24 cm. What can today's corporate leaders learn from decisions of leaders who changed the course of world history? Jan Benedict Steenkamp, Knox Massey Distinguished Professor of Marketing, and one of the world's leading thinkers on global strategy and branding, is passionate about history, and his book offers important answers to that question. Jan-Benedict E. M. Steenkamp. Liderazgo Capacidad ejecutiva HD 57.7 S814t 2020 9781734324822 1734324821 091024 20241014101420.0 spa