04351cam a22006135i 450000100090000000300080000900500170001700700030003400800410003701000170007802000270009502000300012203500240015204000600017604100080023604200140024404300120025805000240027008200150029408200190030910000350032824500930036324600300045624600280048625000190051426400980053330000280063133600260065933700280068533800270071350400670074050507540080752013440156161000290290561000300293461000320296465000520299665000610304865000210310965000520313065000270318265000380320965000280324765000250327565000270330065000300332765000490335765500250340665500270343165500430345870000320350170000200353377601840355323739183BJBSDDR20241204125036.0ta240618s2024 nyu e b 001 0 eng  a 2024441199 a1631497510 (hardcover) a9781631497513 (hardcover) a(OCoLC)on1362865818 aYDXbengerdacYDXdBDXdTP7dOCLCOdIUKdTOHdAUMdDLC aeng alccopycat an-us---14aPN 1999bR662m 202400a791.43097300a384/.8065794931 aRobinson, Joannac(Podcaster) 10aMCU :bthe reign of Marvel Studios /cJoanna Robinson, Dave Gonzales, and Gavin Edwards.3 aMarvel Cinematic Universe30aReign of Marvel Studios aFirst edition. 1aNew York, NY :bLiveright Publishing Corporation, a division of W.W. Norton & Company,c2024. axiv, 510 pages ;c25 cm atextbtxt2rdacontent aunmediatedbn2rdamedia avolumebnc2rdacarrier aIncludes bibliographical references (pages 433-480) and index.00tMCU timeline --gPrologue.tOrigin story --tPhoenix saga --tGifted youngsters --tOnce upon a time in Mar-a-Lago --tPlausibility --tProof of concept --tPost-credits scene --tExtraordinary levels of toxicity --tSome assembly required --tDemon in a bottle --tNo strings on me --tOur brand is Chrises --tThe runaways --tEarth's mightiest heroes --tHouse of M --tThe forbidden city --tRemote control --tOn your left --tWe are Groot --tWhere's Natasha? --tMarvel Studios vs. the committee --tWright man, wrong time --tTangled web --tLong live the king --tHigher, further, faster --tSnap --tA year without Marvel --tDepartment of yes --tK.E.V.I.N. --tThe clone saga --tInto the Multiverse --gEpilogue.tHow much we have left. a"The unauthorized, behind-the-scenes story of the stunning rise--and suddenly uncertain reign--of the most transformative cultural phenomenon of our time: the Marvel Cinematic Universe. Marvel Entertainment was a moribund toymaker not even twenty years ago. Today, Marvel Studios is the dominant player both in Hollywood and in global pop culture. How did an upstart studio conquer the world? In MCU, beloved culture writers Joanna Robinson, Dave Gonzales, and Gavin Edwards draw on more than a hundred interviews with actors, producers, directors, and writers to present the definitive chronicle of Marvel Studios and its sole, ongoing production, the Marvel Cinematic Universe. For all its outward success, the studio was forged by near-constant conflict, from the contentious hiring of Robert Downey Jr. for its 2008 debut, Iron Man, all the way up to the disappointment of Ant-Man and the Wasp: Quantumania and shocking departures of multiple Marvel executives in 2023. Throughout, the authors demonstrate that the original genius of Marvel was its resurrection and modification of Hollywood's old studio system. But will it survive its own spectacular achievements? Dishy and authoritative, MCU is the first book to tell the Marvel Studios story in full--and an essential, effervescent account of American mass culture"--cAmazon.com.20aMarvel StudiosxHistory.24aMarvel Studios xHistoria20aMarvel Entertainment Group  0aMotion picture studioszUnited StatesxHistory. 4aEstudios cinematográficos zEstados Unidos xHistoria  0aSuperhero films. 4aSuperhéroes xPelículas cinematográficas  0aScience fiction films. 4aPelículas de ciencia ficción  0aMotion picture studios. 6aStudios de cinéma. 6aFilms de superhéros. 6aFilms de science-fiction. 6aStudios de cinémazÉtats-UnisxHistoire. 7aFilm criticism2fast 7aFilm criticism.2lcgft 7aCritiques cinématographiques.2rvmgf1 aGonzales, Davec(Podcaster)1 aEdwards, Gavin,08aRobinson, Joanna (Podcaster).tMCU.bFirst edition.dNew York, NY : Liveright Publishing Corporation, a division of W.W. Norton & Company, [2024]z9781631497520w(OCoLC)1401059351