Finney, Kathryn A.

Build the damn thing : how to start a successful business if you're not a rich white guy / Kathryn Finney. - xxiii, 245 pages : illustrations ; 24 cm

Includes bibliographical references and index.

"An indispensable guide to building a startup and breaking down the barriers for diverse entrepreneurs from the visionary venture capitalist and pioneering entrepreneur Kathryn Finney. Build the Damn Thing is a hard-won, battle-tested guide for every entrepreneur who the establishment has left out. Finney, an investor and startup champion, explains how to build a business from the ground up, from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks and resources; arms readers with responses to investors who say, "great pitch but I just don't do Black women"; and inspires them to overcome naysayers while remaining "100% That B*tch." Don't wait for the system to let you in-break down the door and build your damn thing. For all the Builders striving to build their businesses in a world that has overlooked and underestimated them: this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed for and by the "Entitleds.""--

9780593329269 (hardcover)

2021055259


New business enterprises--Management.
Nuevas empresas comerciales --Administración
Minority business enterprises--Management.
Women-owned business enterprises--Management.
Entrepreneurship.
Emprendimiento
Success in business.
Éxito en los negocios

HD 62.5 / F514b 2022

658.1/1