03346cam a2200421 i 4500 20849731 BJBSDDR 20250324152910.0 ta 190212s2020 nyu b 001 0 eng 2018038232 9780735210943 (paperback) 0735210942 (paperback) 9780735210950 (ebook) DLC eng DLC rda DLC eng pcc P 120 M478b 2020 302.23/1 McCulloch, Gretchen 40875 Because internet : understanding the new rules of language / Gretchen McCulloch. First Riverhead paperback edition New York : Riverhead Books, 2020 326 pages : illustrations ; 21 cm. text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references (pages 278-316) and index. Informal writing Language and society Internet people Typographical tone of voice Emoji and other internet gestures How conversations change Memes and internet culture A new metaphor "A linguistically informed look at how our digital world is transforming the English language. Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time. Even the most absurd-looking slang has genuine patterns behind it. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. She explains how your first social internet experience influences whether you prefer "LOL" or "lol," why "sparkly tildes" succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread. Because Internet is essential reading for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are"-- Provided by publisher. Language and the Internet. Inglés Gramática 3905 Online version: McCulloch, Gretchen, author. Because internet New York : Riverhead Books, 2019 9780735210950 (DLC) 2019009439 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK dpf 122908 122908 0 0 lcc 0 0 HU BJB BJB HU 2025-02-26 0 P 120 M478b 2020 00000173348 2025-02-26 00:00:00 1 2025-02-26 BK