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  <titleInfo>
    <title>Lean analytics</title>
    <subTitle>use data to build a better startup faster</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Croll, Alistair</namePart>
    <role>
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  <name type="personal">
    <namePart>Yoskovitz, Benjamin</namePart>
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  <typeOfResource>text</typeOfResource>
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  <originInfo>
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    <place>
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    <publisher>O'Reilly</publisher>
    <dateIssued>c2013</dateIssued>
    <dateIssued encoding="marc">2013</dateIssued>
    <edition>1st ed.</edition>
    <issuance>monographic</issuance>
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  <language>
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  <physicalDescription>
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    <extent>xxiv, 409 pages :  illustrations ; 24 cm.</extent>
  </physicalDescription>
  <abstract>Whether you're a startup founder trying to disrupt an industry or an intrapreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word.</abstract>
  <note type="statement of responsibility">Alistair Croll, Benjamin Yoskovitz.</note>
  <note>Includes bibliographical references (page 393) and index.</note>
  <subject authority="lcsh">
    <topic>New business enterprises</topic>
  </subject>
  <subject>
    <topic>Nuevas empresas</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Entrepreneurship</topic>
  </subject>
  <subject>
    <topic>Emprendimiento</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Success in business</topic>
  </subject>
  <subject>
    <topic>Éxito en los negocios</topic>
  </subject>
  <subject>
    <topic>Competencia empresarial</topic>
  </subject>
  <classification authority="lcc">HD 62.5 C944l 2013</classification>
  <classification authority="ddc">658.834</classification>
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  <identifier type="isbn">9781449335670 (hbk.)</identifier>
  <identifier type="isbn">1449335675 (hbk.)</identifier>
  <identifier type="lccn">2013370697</identifier>
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