TY  - BOOK
AU  - Jessup,John
AU  - Jessup,Joel
TI  - Marketing
T2  - Degree in a book 
SN  - 9781398846524
AV  - HF 5415 J58m 2024
PY  - 2024///
CY  - London
PB  - Arcturus Holdings Limited, 
KW  - Mercadeo
KW  - Negocios
KW  - Administración
N1  - "Everything you need to know to master the subject - in one book!"
; Includes index

N2  - A concise and fascinating guide to the areas covered by a first degree in marketing
ER  -