write a book, build your brand, and lead your industry Hall, Tanya creator text bibliography txu 2018 First edition. monographic eng

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214 pages ; 24 cm "Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic and successful publishing experience as the groundwork for a larger plan to monetize your content"-- Part 1: Ideas -- The importance of owning your idea -- Letting go of fear -- Identifying your brand -- Supporting the creative process -- The act of writing -- Protecting your content -- Part 2: Influence -- Building a platform -- Creating a personal connection -- Leveraging your platform -- Ready for launch -- Part 3: Income -- Options for publishing -- Building blocks : productizing your writing -- To publish or not? adult Tanya Hall. Includes bibliographical references and index. Authorship Authors and publishers Autores y editores Autoría Editores Z 278 H179i 2018 808.02 1626345147 (hardcover) 9781626345140 (hardcover) 2017278574 YDX 180921 20250605132610.0 20677797 eng