Successful business plan : secrets & strategies /
Rhonda Abrams.
- 5th edition.
- xxvi, 411 pages : illustrations, charts, forms ; 28 cm
"America's best-selling business plan guide!" "Globalization success strategies, full-length sample business plan, easy "flow-through financials" for fast forecasting, dozens of worksheets cover every phase of your plan"--Cover.
Includes bibliographical references and index.
Starting the process : The successful business -- Getting your plan started -- Making your plan compelling -- Business plan components : The executive summary -- Company description -- Industry analysis and trends -- Target market -- The competition -- Strategic position and risk assessment -- Marketing plan and sales strategy -- Operations -- Technology plan -- Management and organization -- Social responsibility and sustainability -- Development, milestones and exit plan -- The financials -- The plan's appendix -- Putting the plan to work : Preparing, presenting and sending out your plan -- Looking for money -- Using your plan for classes and competitions -- Internal planning for existing businesses and corporations -- Time-saving tips -- Reference : Outline of a business plan -- Business terms glossary -- Funding sources -- Research sources -- Entrepreneurs' sources -- Index.
Now you can find what venture capitalists and bankers really want to see before they fund a company. Gives you their personal tips and insights for successful business plan development. The sample business plan provides a guideline for you to follow in writing your own plan. Breaks the chore down into easy-to-manage steps, so you can end up with a fundable proposal.
9781933895147 (pbk) 1933895144 (pbk)
2018300765
Business planning. Planificación empresarial New business enterprises--Planning. Empresas comerciales nuevas --Planificación New business enterprises--Management. Nuevas empresas comerciales --Administración New business enterprises--Finance. Nuevas empresas comerciales --Finanzas