02808cam a2200541 i 4500 17989854 BJBSDDR 20250827145613.0 a|||||r|||| 00| 0 ta 131217s2014 ilu rb 001 0 eng c 2013049702 9780226121277 (cloth : alk. paper) 0226121275 (cloth : alk. paper) 9780226147383 (e-book) 17989854 ICU/DLC eng ICU rda DLC eng pcc T 173.8 C951p 2014 658.8/23019 Cross, Gary S., 1946- 44466 Packaged pleasures : how technology & marketing revolutionized desire / Gary S. Cross & Robert N. Proctor. Chicago ; London : The University of Chicago Press, 2014. 352 pages : illustrations ; 24 cm text rdacontent unmediated rdamedia volume rdacarrier Includes bibliographical references and index. The carrot and the candy bar -- Containing civilization, preserving the ephemeral, going tubular -- The cigarette story -- Superfoods and the engineered origins of the modern sweet tooth -- Portable packets of sound: the birth of the phonograph and record -- Packaging sight: projections, snapshots, and motion pictures -- Packaging fantasy: the amusement park as mechanized circus, electric theater, and commercialized spectacle -- Pleasure on speed and the calibrated life: fast forwarding through the last century -- Red raspberries all the time? "In Packaged Pleasures, Gary S. Cross and Robert N. Proctor delve into an uncharted chapter of American history, shedding new light on the origins of modern consumer culture and how technologies have transformed human sensory experience"--Provided by publisher Packaging Technological innovations Psychological aspects. Packaging Technological innovations Social aspects. Empaques Innovaciones tecnológicas 44613 Marketing Technological innovations Psychological aspects. Marketing Technological innovations Social aspects. Mercadeo Innovaciones tecnológicas 8077 Consumer behavior. Comportamiento del consumidor 1319 Technological innovations Psychological aspects. Technological innovations Social aspects. Innovaciones tecnológicas Aspectos sociales 1631 Proctor, Robert N. (Robert Neel), 1954- 44467 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK LLH 124864 124864 0 0 lcc 0 0 CT BJB BJB HU 2025-08-20 0 T 173.8 C951p 2014 00000193783 2025-08-20 21:13:00 1 2025-08-20 BK