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  <titleInfo>
    <nonSort>The </nonSort>
    <title>innovation book</title>
    <subTitle>how to manage ideas and execution for outstanding results</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Mckeown, Max</namePart>
    <namePart type="date">1969-</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
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    <place>
      <placeTerm type="code" authority="marccountry">enk</placeTerm>
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    <dateIssued encoding="marc">2014</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxxv, 258 pages : illustrations ; 22 cm</extent>
  </physicalDescription>
  <abstract>'The Innovation Book' is your roadmap to creating powerful innovations that deliver success in a competitive world. With a practical bite-size format, it will help you tackle the really important challenges and seize the most valuable opportunities</abstract>
  <note type="statement of responsibility">Max Mckeown.</note>
  <note>Includes index.</note>
  <subject authority="lcsh">
    <topic>Creative ability in business</topic>
  </subject>
  <subject>
    <topic>Capacidad creativa en los negocios</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Creative thinking</topic>
  </subject>
  <subject>
    <topic>Pensamiento creativo</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Strategic planning</topic>
  </subject>
  <subject>
    <topic>Planificación estratégica</topic>
  </subject>
  <subject authority="lcsh">
    <topic>New products</topic>
  </subject>
  <subject>
    <topic>Productos nuevos</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Diffusion of innovations</topic>
    <topic>Management</topic>
  </subject>
  <subject>
    <topic>Difusión de innovaciones</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Technological innovations</topic>
    <topic>Management</topic>
  </subject>
  <subject>
    <topic>Innovaciones tecnológicas</topic>
    <topic>Administración</topic>
  </subject>
  <subject>
    <topic>Cambio organizacional</topic>
    <topic>Administración</topic>
  </subject>
  <classification authority="lcc">HD 53 M478i 2014</classification>
  <classification authority="ddc">658.4/063</classification>
  <identifier type="isbn">9781292011905 (pbk.)</identifier>
  <identifier type="isbn">1292011904 (pbk.)</identifier>
  <identifier type="lccn">2014015485</identifier>
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    <recordCreationDate encoding="marc">140505</recordCreationDate>
    <recordChangeDate encoding="iso8601">20260505153520.0</recordChangeDate>
    <recordIdentifier source="BJBSDDR">18138935</recordIdentifier>
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      <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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