TY  - BOOK
AU  - Mckeown,Max
TI  - The innovation book: how to manage ideas and execution for outstanding results 
SN  - 9781292011905 (pbk.)
AV  - HD 53 M478i 2014
U1  - 658.4/063 
PY  - 2014///
CY  - Harlow, England, New York
PB  - Pearson
KW  - Creative ability in business
KW  - Capacidad creativa en los negocios
KW  - Creative thinking
KW  - Pensamiento creativo
KW  - Strategic planning
KW  - PlanificaciÃ³n estratÃ©gica
KW  - New products
KW  - Productos nuevos
KW  - Diffusion of innovations
KW  - Management
KW  - DifusiÃ³n de innovaciones
KW  - Technological innovations
KW  - Innovaciones tecnolÃ³gicas
KW  - AdministraciÃ³n
KW  - Cambio organizacional
N1  - Includes index
N2  - 'The Innovation Book' is your roadmap to creating powerful innovations that deliver success in a competitive world. With a practical bite-size format, it will help you tackle the really important challenges and seize the most valuable opportunities
ER  -