The 10 practical strategies to help you develop and implement innovation Harvard Business School text mau Boston, Massachusetts Harvard Business School Press 2009 monographic eng

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xxi, 272 pages : illustrations ; 23 cm "What are the types of innovation? How can you generate creative ideas for your business? How can you move from ideas to unleashing your innovation to the market? How can you combine your innovation with a strategic plan to move your company forward?" "In The Innovator's Toolkit you'll find jargon-free answers to these questions, along with field-tested techniques, tips, and tools that will ensure the successful development and implementation of your innovation."--BOOK JACKET. Types of innovation Idea generation : innovation's starting point Recognizing opportunities : innovator as entrepreneur From recognition to support : gaining a foothold Early tests of business potential Types of strategy : which fits your business? Strategic moves : mechanisms for market entry and dominance The s-curve : and its strategic lessons Finding the future Placing strategic bets The anatomy of creativity Working through creative groups Toward a creativity-friendly workplace How leaders can make a difference Includes bibliographical references (pages 241-247) and index. Aptitud creadora en los negocios Innovaciones tecnológicas HD 45 I58 2009 9781422199909 1422199908 260424 20260430103021.0 eng