As China goes, so goes the world : how Chinese consumers are transforming everything /
Karl Gerth.
- 1st ed.
- New York : Hill and Wang, 2010.
- vii, 258 p. ; 24 cm.
Includes bibliographical references (p. 239-242) and index.
No going back? -- Who gets what? -- Made in Taiwan -- Standardizing abundance -- Branding consumer consciousness -- Living in a world of fakes -- Extreme markets -- Environmental implications.
9780809034291 (alk. paper)
2010012647
Consumption (Economics)--China. Consumer behavior--China. Economic history--21st century. Consumo (EconomÃa)--China. Comportamiento del consumidor--China. Historia económica--Siglo XXI