Crúzio, Helnon de Oliveira. Marketing social social e ético nas cooperativas / Helnon de Oliveira Crúzio. - 1. edicáo. - Rio de Janeiro : Editora FGV, 2003. - 329 p. : ill. ; 24 cm. - Colecáo FGV Negócios . Includes bibliographical references (p. [307]-315). ISBN: 852250427X 9788522504275 Subjects--Topical Terms: Cooperative societies.Social marketing. LC Class. No.: C955m 2003