Marsh, Peter, 1952-

The new industrial revolution : consumers, globalization and the end of mass production / Peter Marsh. - New Haven : Yale University Press, c2012. - viii, 311 p. : ill. ; 24 cm.

Includes bibliographical references (p. [278]-294) and index.

The growth machine -- The power of technology -- The spice of life -- Free association -- Niche thinking -- The environmental imperative -- China rising -- Crowd collusion -- Future factories -- The new industrial revolution.

9780300117776 (cl : alk. paper)

2012009769


Industrialization--History--21st century.
Manufacturing industries--Technological innovations.
Consumption (Economics)--Social aspects.
Consumers preferences.
Globalization--Economic aspects.
Pequeña y mediana empresa.
Microempresas.
Primera Jornada de Catalogación.

HD 2321 / M237 2012

338