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  <titleInfo>
    <title>Strategies for growth</title>
    <subTitle>help your business move up the ladder</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Ghosh, Atanu</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  </name>
  <name type="corporate">
    <namePart>Indian Institute of Management, Ahmedabad</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
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    <place>
      <placeTerm type="text">Noida</placeTerm>
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    <publisher>Random House India</publisher>
    <dateIssued>2010</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
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    <extent>xv, 193 p.: 20cm.</extent>
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  <tableOfContents>Growth through market penetration --- Growth through geographical expansion --- Growth through new product / new market scope --- Growth through vertical integration --- Growth through disruptive innovation --- Growth through diversification --- Growth through strategic alliances --- Growth through mergers and acquisitions --- Growth through turnaround management --- Challenges in leading growth --- Leading growth through turbulent times.</tableOfContents>
  <targetAudience authority="marctarget">general</targetAudience>
  <note type="statement of responsibility">Atanu Ghosh.</note>
  <subject authority="lcsh">
    <topic>Business</topic>
    <topic>Management</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Marketing</topic>
  </subject>
  <classification authority="lcc">HD 5764.5 G427s 2010</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>Business Books / Strategies for Success</title>
    </titleInfo>
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  <identifier type="isbn">9788184001488</identifier>
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    <recordChangeDate encoding="iso8601">20230410115425.0</recordChangeDate>
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