Hearit, Keith Michael.

Crisis management by apology : corporate responses to allegations of wrongdoing / Keith Michael Hearit. - Mahwah, N.J. : Lawrence Erlbaum Associates, c2006. - ix, 250 p. ; 24 cm. - LEA's communication series .

Includes bibliographical references (p. 219-240) and indexes.

0805837884 (c. : alk. paper) 0805837892 (alk. paper)

2005040114


Corporate image.
Crisis management.
Apologizing.
Corporations--Public relations.
Business communication.

HD 59 / H435c 2006

659.2