the mutual gains approach to resolving disputes Susskind, Lawrence. creator Field, Patrick 1963- text bibliography nyu New York Free Press c1996 1996 monographic eng

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xii, 276 p. ; 24 cm. Ch. I. Introduction -- Ch. II. Why Is the Public Angry? -- Ch. III. The Mutual-Gains Approach. The Mutual-Gains Approach: Six Principles. The Old Plastics Factory -- Ch. IV. Accidents Will Happen. Three Mile Island: To Tell or Not to Tell. Telling the Truth: The Mutual-Gains Approach. The Exxon Valdez: When Paying Out Doesn't Pay Off. Doing It Differently: The Mutual-Gains Approach -- Ch. V. Risky Business. The Breast Implant Controversy. Knowing Your Product and Presenting It Truthfully: The Mutual-Gains Approach -- Ch. VI. When Values Collide. Hydro-Quebec and the Cree: Clashing Cultures. Talking With, Not At, the Other: The Mutual-Gains Approach. Animal Rights. Listening Whether You Agree or Not: The Mutual-Gains Approach -- Ch. VII. The Media. The Mutual-Gains Approach to Dealing with the Media -- Ch. VIII. Principled Leadership. Lawrence Susskind, Patrick Field. Includes bibliographical references (p. 258-268) and index. n-us--- Corporations Public relations United States Issues management United States Corporate image United States Public relations Corporate image Entreprises Relations publiques âEtats-Unis Gestion par probláemes âEtats-Unis Entreprises Image âEtats-Unis HD59.6.U6 S87 1996 659.2/85/0973 05.31 0684823020 (hardcover) 9780684823027 (hardcover) 95052831 http://www.loc.gov/catdir/bios/simon051/95052831.html http://www.loc.gov/catdir/samples/simon031/95052831.html http://www.loc.gov/catdir/description/simon031/95052831.html http://www.loc.gov/catdir/enhancements/fy0631/95052831-t.html http://www.loc.gov/catdir/bios/simon051/95052831.html http://www.loc.gov/catdir/samples/simon031/95052831.html http://www.loc.gov/catdir/description/simon031/95052831.html http://www.loc.gov/catdir/enhancements/fy0631/95052831-t.html DLC 951219 20230410115528.0 75850