TY - BOOK AU - Johnson,Mike TI - Smarter consulting: how to start up and succeed as an independent consultant SN - 0273713558 (pbk) : AV - HD69.C6 J635 2008 U1 - 001 22 PY - 2008/// CY - Harlow [etc.] PB - Financial Times Prentice Hall KW - Consultants KW - Marketing KW - New business enterprises KW - Management N1 - Formerly CIP; Includes bibliographical references and index; Why do you want to do it? -- Are you an entrepreneur? -- Getting out and getting going -- Planning the successful start-up -- The life of a salesman -- Marketing yourself -- New business : getting it, charging for it, getting paid for it -- Developing the business -- Creating your workplace -- The travelling independent consultant -- Counting the cost (and the profit) -- What's next for the independent consultant? ER -