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  <titleInfo>
    <title>Winning in emerging markets</title>
    <subTitle>a road map for strategy and execution</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Khanna, Tarun.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Palepu, Krishna G.</namePart>
    <namePart type="date">1954-</namePart>
  </name>
  <name type="personal">
    <namePart>Bullock, Richard J.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">mau</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Boston, Mass</placeTerm>
    </place>
    <publisher>Harvard Business Press</publisher>
    <dateIssued>c2010</dateIssued>
    <dateIssued encoding="marc">2010</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xii, 246 p. ; 24 cm.</extent>
  </physicalDescription>
  <tableOfContents>Introduction -- The nature of institutional voids in emerging markets -- Spotting and responding to institutional voids -- Exploiting institutional voids as business opportunities -- Multinationals in emerging markets -- Emerging giants : competing at home -- Emerging giants : going global -- The emerging arena.</tableOfContents>
  <note type="statement of responsibility">Krishna G. Palepu, Tarun Khanna with Richard J. Bullock.</note>
  <note>Includes bibliographical references (p. 217-230) and index.</note>
  <subject authority="lcsh">
    <topic>Commerce</topic>
  </subject>
  <subject>
    <topic>Comercio</topic>
  </subject>
  <subject authority="lcsh">
    <topic>International business enterprises</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Globalization</topic>
    <topic>Economic aspects</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Marketing</topic>
    <topic>Management</topic>
  </subject>
  <classification authority="lcc">HF 1008 K45w 2010</classification>
  <classification authority="ddc">658.4/012091724</classification>
  <identifier type="isbn">9781422166956 (alk. paper)</identifier>
  <identifier type="lccn">2009036019</identifier>
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    <recordCreationDate encoding="marc">090918</recordCreationDate>
    <recordChangeDate encoding="iso8601">20230410115545.0</recordChangeDate>
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