TY - BOOK AU - Shapiro,Gary TI - Ninja innovation: the ten killer strategies of the world's most successful businesses SN - 9780062242327 AV - HF 5386 S529n 2013 U1 - 650.1 PY - 2013/// CY - New York PB - William Morrow KW - Success in business KW - Exito en los negocios KW - 20160100 N1 - Includes bibliographical references (p. [229]-236) and index; Introduction: The way of the ninja -- Your goal is victory -- Your strike force -- In war, risk is unavoidable -- Prepare for battle -- The art of war -- The ninja code -- Ninjas break the rules -- Innovate or die -- An army of ninjas -- The shadow warrior -- Epilogue: The international CES killer strategy N2 - The leader of the Consumer Electronics Association draws on his decades of experience working with the world's most innovative companies to reveal why success depends on following the ninja credo: creating a "killer strategy" with defined goals, flexibility, and a focus on innovative thinking UR - http://www.loc.gov/catdir/enhancements/fy1310/2012285409-b.html ER -