01466cam a2200337 a 4500003000800000005001700008007000300025008004100028020001800069040001700087041000800104042000800112050002900120082001000149100002500159245008300184246002700267246002700294250001200321260004300333300003400376505023800410520020700648650002400855650002800879650003600907650004600943650002700989650005301016650005901069BJBSDDR20230410115617.0ta120628s2012 nyua 001 0 eng  a9781615641598 bspacBJBSDDR aspa aeng14aHF 5415.1265bA146c 201200a658.81 aAbernethy, Jennifer 14aThe complete idiot's guide to social media marketing /cby Jennifer Abernethy.30aComplete idiot's guide30aSocial media marketing a2nd ed. aNew York, N.Y. :bAlpha Books,cc2012. axiv, 347 p. :bill. ;c24 cm.0 apt. 1. The world of social media and social networking -- pt. 2. Let's begin marketing your business on Facebook -- pt. 3. Twitter -- pt. 4. LinkedIn and other social network options -- pt. 5. Streamlining and expanding your program. aDiscover how Facebook, Twitter, LinkedIn, YouTube, and other social sites give you a marketing advantage. Get effective strategies for targeting your marketing to the people who will "get" your message. 0aInternet marketing. 0aOnline social networks. 0aSocial mediaxEconomic aspects. 0aOnline social networksxEconomic aspects. 4aMercadeo por internet  0aRedes sociales en líneaxAspectos económicos 4aMedios de comunicación socialxAspectos económicos