02057cam a2200469 a 4500 118125 20230410115617.0 101116s2013 inua 001 0 eng 16539442 acquire 2 shelf copies policy default lcc bk 2010941209 GBB098504 bnb 015629759 Uk 9780470875209 (pbk.) 0470875208 (pbk.) (OCoLC)ocn642840212 UKM UKM BTCTA YDXCP SINLB OCLCO CPL VP@ DLC lccopycat HF 5415.1265 R264f 2013 658.872 Ray, Ramon. The Facebook guide to small business marketing / by Ramon Ray. Small business marketing Indianapolis, IN : John Wiley & Sons, c2013. xxiv, 260 p. : col. ill. ; 23 cm. "Learn to design the ideal business page; integrate Facebook with your blog and website; generate traffic with check-in deals and sponsored stories; increase attention with events and custom apps; study the successful tactics of more than a dozen businesses"--P. [4] of cover. Web resources: p. 237-241. Includes index. Learning Facebook basics -- Designing a business page -- Drawing more people to your page -- Making money on Facebook -- Creating Facebook events -- Using Facebook to generate local store foot traffic -- Catching media attention using Facebook -- Leveraging Facebook as a platform -- Creating and using Facebook apps -- Learning lessons from real businesses. Internet marketing. Internet advertising. Small business marketing. Facebook (Electronic resource) Mercadeo por internet. Internet en relaciones públicas. Pequeña y mediana empresa Mercadeo Comercio móvil. Facebook (Recurso electrónico). 20150700 JaaM 44620 44620 0 0 lcc 0 0 CS BJB BJB CS 2023-04-10 4 0 HF 5415.1265 R264f 2013 00000111382 2018-10-24 00:00:00 1 2018-10-24 bk