TY  - BOOK
AU  - Arnould,Eric J.
AU  - Price,Linda L.
AU  - Zinkhan,George M.
TI  - Consumers
SN  - 0256133603
AV  - HF 5415.32 A765c 2002
U1  - 658.8342 
PY  - 2002///
CY  - New York
PB  - McGraw-Hill - Irwin
KW  - Consumer behavior
KW  - United States
KW  - Comportamiento del consumidor
KW  - 20151200
N2  - Introduction : Production, acquisition, consumption, and disposal, 3. -- Consumer behaviors and marketing strategies, 29. -- KLearning about consumers, 71. -- The changing world of consumption, 107. -- The meaning and nature of culture, 139. -- Economic and social structures, 179. -- The self and selves, 231.  Lifestyles : Consumption subcultures, 271. -- Perceptions : World of sensations, 309. -- Acquiring things, 341. -- Why do people buy? motivations, needs, and involvement, 377. -- Experience, learning, and knowledge, 419. -- Attitude models and consumer decision making, 457. -- Organization and household consumer behaviors, 495. -- Interpersonal influence, 537. -- Consumer innovation, 569. -- Consumer satisfaction, 615. -- Consumption meanings, 655. -- Disposal, recycling, and reuse, 699
UR  - http://www.loc.gov/catdir/toc/mh021/00066436.html
ER  -