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  <titleInfo>
    <title>E-commerce</title>
  </titleInfo>
  <name type="personal">
    <namePart>Catalani, Luciane.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Catalani, Luciane.</namePart>
  </name>
  <name type="personal">
    <namePart>Kischinevsky, Andrâe.</namePart>
  </name>
  <name type="personal">
    <namePart>Ramos, Eduardo.</namePart>
  </name>
  <name type="personal">
    <namePart>Simáo, Heitor.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
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    <place>
      <placeTerm type="text">Rio de Janeiro</placeTerm>
    </place>
    <publisher>Editora FGV</publisher>
    <dateIssued>2006</dateIssued>
    <edition>2da ed</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">por</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>168 p il 21 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Luciane Catalani, André Kischinevsky, Eduardo Ramos, Heitor Simáo.</note>
  <note>Inclui bibliografia.</note>
  <subject authority="lcsh">
    <topic>Marketing</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Consumer behavior</topic>
  </subject>
  <subject>
    <topic>Comercio Electronico</topic>
  </subject>
  <subject>
    <topic>Mercadeo</topic>
  </subject>
  <subject>
    <topic>El comportamiento del consumidor</topic>
  </subject>
  <subject>
    <topic>Comportamento</topic>
  </subject>
  <subject>
    <topic>Consumidor</topic>
  </subject>
  <subject>
    <topic>Marketing</topic>
  </subject>
  <subject>
    <topic>Internet</topic>
  </subject>
  <classification authority="lcc">HF 5548.32 C357c 2006</classification>
  <classification authority="ddc">658.84</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>Marketing</title>
    </titleInfo>
  </relatedItem>
  <identifier type="isbn">852250461X</identifier>
  <identifier type="isbn">9788522504619</identifier>
  <recordInfo>
    <recordCreationDate encoding="marc">070209</recordCreationDate>
    <recordChangeDate encoding="iso8601">20230410115622.0</recordChangeDate>
    <recordIdentifier>101985</recordIdentifier>
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