Digital capital : harnessing the power of business webs /
Don Tapscott, David Ticoll, Alex Lowy.
- Boston, Mass. : Harvard Business School Press, c2000.
- xiii, 272 p. : ill. ; 24 cm.
Incluye referencias bibliográficas (p. 249-258) e índice.
1578511933 (alk. paper) 9781578511938
Electronic commerce--Economic aspects. Internet--Economic aspects. World Wide Web--Economic aspects. Information technology--Economic aspects. Marketing en Internet Comercio móvil Negocios por internet World Wide Web