Tapscott, Don 1947-

Digital capital : harnessing the power of business webs / Don Tapscott, David Ticoll, Alex Lowy. - Boston, Mass. : Harvard Business School Press, c2000. - xiii, 272 p. : ill. ; 24 cm.

Incluye referencias bibliográficas (p. 249-258) e índice.

1578511933 (alk. paper) 9781578511938


Electronic commerce--Economic aspects.
Internet--Economic aspects.
World Wide Web--Economic aspects.
Information technology--Economic aspects.
Marketing en Internet
Comercio móvil
Negocios por internet
World Wide Web

HF 5548.32 / T175d 2000

658.8/4