TY  - BOOK
AU  - Mayer,Martin
TI  - Whatever happened to Madison Avenue?: advertising in the '90s 
SN  - 0316551546
AV  - HF 5813 M468w 1991 
PY  - 1991///
CY  - Boston
PB  - Little, Brown
KW  - Advertising
KW  - United States
KW  - Publicidad
KW  - Estados Unidos
N1  - Includes bibliographical references and index
ER  -