01761cam a2200373 a 4500 45459 45459 BJBSDDR 20230410115644.0 ta 110513s2011 caua bf 001 0 eng 9780857020857(pbk.) 0857020854 16777030 DLC DLC spa eng pcc e------ HF 3497 S943d 2011 330.94 23 Suder, Gabriele G. S. Doing business in Europe / Gabriele Suder. 2nd ed. Los Angeles : Sage publications, 2011. xvii, 452 páginas : ilustraciones ; 23 cm. Incluye referencias bibliográficas e índice. The European business game : the impact of six decades. -- Landmarks of European integration, or how history and politics shape the business environment. -- Enlargement and the theories of integration. -- Institutional players : how the rules and agendas of the European business environment are set. -- Business europeanization. -- The europeanization of a business environment. -- The europeanization of business management. -- Business activity functions in the European environment. -- European economics, finance and funding. -- Marketing in Europe. -- Lobbying the playing field. -- Competing internationally. -- Corporate case studies. Business enterprises Europe. Business enterprises Europe Case studies. Empresas comerciales Europa 4366 Empresas internacionales 8377 Administración Europe Commerce Handbooks, manuals, etc. Europa Comercio Manuales 8378 lcc BK JaaM 0 0 0 0 CS BJB BJB CS 2023-04-10 0 HF 3497 S943d 2011 00000111909 2018-10-24 00:00:00 1 2018-10-24 BK