01898cam a2200385 a 4500999001700000003000800017005001700025007000300042008004100045020002400086020001500110035001300125040001800138041000800156042000800164043001200172050002400184082001500208100002600223245004800249250001200297260004500309300005400354504005300408505064700461650003401108650004801142650004001190650005401230651004701284651003901331942001201370946000901382952012101391 c45459d45459BJBSDDR20230410115644.0ta110513s2011 caua bf 001 0 eng  a9780857020857(pbk.) a0857020854 a16777030 aDLCcDLCbspa aeng apcc ae------14aHF 3497bS943d 201100a330.942231 aSuder, Gabriele G. S.10aDoing business in Europe /cGabriele Suder. a2nd ed. aLos Angeles :bSage publications,c2011. axvii, 452 páginas : bilustraciones ; c23 cm. aIncluye referencias bibliográficas e índice. aThe European business game : the impact of six decades. -- Landmarks of European integration, or how history and politics shape the business environment. -- Enlargement and the theories of integration. -- Institutional players : how the rules and agendas of the European business environment are set. -- Business europeanization. -- The europeanization of a business environment. -- The europeanization of business management. -- Business activity functions in the European environment. -- European economics, finance and funding. -- Marketing in Europe. -- Lobbying the playing field. -- Competing internationally. -- Corporate case studies. 0aBusiness enterpriseszEurope. 0aBusiness enterpriseszEuropevCase studies. 4aEmpresas comerciales zEuropa94366 4aEmpresas internacionales 98377xAdministración 0aEuropexCommercevHandbooks, manuals, etc. 4aEuropa xComercio vManuales98378 2lcccBK aJaaM 001040708CSaBJBbBJBcCSd2023-04-10l0oHF 3497 S943d 2011p00000111909r2018-10-24 00:00:00t1w2018-10-24yBK