03054cam a2200373 a 450000100070000000500170000700800410002403500130006501000170007802000250009502000220012002000180014202000150016003500240017504000540019904100080025305000260026108200180028724501030030525000120040826000490042030000340046950007840050350400510128750505630133852006050190165000180250665000300252465000360255465000140259065000240260465000270262870000250265511842920230410115646.0101118s2011 enka b 001 0 eng  a16543480 a 2010048048 a9780749463076 (pbk.) a0749463074 (pbk.) a9780749463144 a0749463147 a(OCoLC)ocn664668964 aDLCcDLCdYDXdBTCTAdYDXCPdCDXdBWXdSINLBdDLC aEng14aHF5415.153b.G87 201100a658.5/03822202aA guide to open innovation and crowdsourcing :bexpert tips and advice /c[edited by] Paul Sloane. a1st ed. aLondon ;aPhiladelphia :bKogan Page,c2011. axix, 217 p. :bill. ;c24 cm. aContents; List of contributors; Foreword; Introduction: The Trend to Open Innovation; 01 What is Open Innovation?; 02 What is Crowdsourcing?; 03 Open Innovation Typology; 04 The Importance of a Strategic Approach to Open Innovation; 05 Start at the End; 06 Institutionalizing Open Innovation; 07 The Strategic Context for Open Innovation; 08 Leadership Issues and Challenges in the OI World; 09 Motivating the Crowd to Participate in Your Innovation Initiative; 10 How LG Electronics Is Transforming Itself into an Innovation Company; 11 Bridging Open Innovation Gaps. 23 Multistep Dynamic Expert Sourcing: A novel approach for open innovation platforms24 The Acceleration of Innovation; 25 Envisioning the Future of Innovation; Recommended Reading; Notes and References; Index. aIncludes bibliographical references and index. aList of contributors; Foreword; Introduction: The Trend to Open Innovation; 01 What is Open Innovation?; 02 What is Crowdsourcing?; 03 Open Innovation Typology; 04 The Importance of a Strategic Approach to Open Innovation; 05 Start at the End; 06 Institutionalizing Open Innovation; 07 The Strategic Context for Open Innovation; 08 Leadership Issues and Challenges in the OI World; 09 Motivating the Crowd to Participate in Your Innovation Initiative; 10 How LG Electronics Is Transforming Itself into an Innovation Company; 11 Bridging Open Innovation Gaps. apen innovation and crowdsourcing are among the hottest topics in strategy and management today. The concept of capturing ideas in a hub of collaboration, together with the outsourcing of tasks to a large group of people or community is a revolution that is rapidly changing business culture. A Guide to Open Innovation and Crowdsourcing explains how to use the power of ideas and people outside your organization to turbocharge your innovation. Failure to embrace these approaches could mean getting left behind Written by an international team of the most eminent thinkers, writers and practitioner. 0aNew products. 0aDiffusion of innovations. 0aSocial mediaxEconomic aspects. 0aInternet. 0aStrategic planning. 0aOrganizational change.1 aSloane, Paul,d1950-