02207cam a2200373 a 4500 45625 45625 BJBSDDR 20230410115649.0 ta 110526s2012 maua b 001 0 eng 9780132539555 0132539551 16797865 DLC DLC spa spa pcc n-us--- HF 5718 B783b 2012 658.4/5 23 Bovée, Courtland L. Business communication today / Courtland L. Bovee, John V. Thill. 11th ed. Boston : Pearson, c2012. xxxviii, 579, [93] p. : col. ill. ; 29 cm. Includes bibliographical references and indexes. p. 1 . Understanding the foundations of business communication -- p. 2 . Applying the three-step writing process -- p. 3 . Crafting brief messages -- p. 4 . Supporting messages with quality information -- p. 5 . Planning, writing, and completing reports and proposals -- p. 6 . Designing and delivering oral and online presentations -- p. 7 . Writing employment messages and interviewing for jobs. For this seventh edition of a text for undergraduates, material has been reorganized to incorporate a three-step process for solving communication problems. Coverage of communication issues in teams has been expanded, and there are new chapters on writing for the Web, communicating through the Internet and other technologies, and enhancing presentations with electronic visual aids. Learning features include boxes on technology applications, ethics, and communication across cultures, documents for students to critique, cases, margin notes, and test questions. The author teaches business communication at Grossmont College. c. Book News Inc. Business communication United States Case studies. Communication in organizations United States Case studies. Comunicación empresarial Estados Unidos Estudios de casos. 5503 Comunicación organizacional Estados Unidos Estudios de casos. 2099 Thill, John V. 16339 lcc BK DGG 0 0 0 0 CS BJB BJB CS 2023-04-10 0 HF 5718 B783b 2012 00000109310 2018-10-24 00:00:00 1 2018-10-24 BK