Perfect pitch : the art of selling ideas and winning new business /
Jon Steel.
- Hoboken, N.J. : Chichester : John Wiley & Sons ; John Wiley [distributor], c2007.
- xxv, 262 p. : ill. ; 24 cm.
"An Adweek book."
Includes bibliographical references (p. 249-252) and index.
0471789763 9780471789765
Business presentations. Selling. Advertising. Presentaciones comerciales Presentación de negocios. Ventas Mercadeo Publicidad