a guide for fundraisers and campaigners Gilchrist, Karen. creator Directory of Social Change (Organization) text enk London Directory of Social Change 2002 monographic eng

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iv, 112 p. ; 24 cm. What promotional techniques can help?, 5. -- Your identity, 8. -- Printed material, 24. -- Websites, 40. -- Video and audio, 48. -- Using the media, 56. -- Open days, roadshows, balls, conferences and exhibitions, 76. -- Making a presentation, 85. -- Merchandise, 96. -- Creative packages, 101. -- Finishing touches, 105. -- Finding out how you are doing, 107 Karen Gilchrist. Fund raising Associations, institutions, etc Marketing HG 177 G467p 2002 361.763068 1900360950 9781900360951 060907 20230410115653.0 2387