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  <titleInfo>
    <title>Propaganda and persuasion</title>
  </titleInfo>
  <name type="personal">
    <namePart>Jowett, Garth.</namePart>
    <role>
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  <name type="personal">
    <namePart>O'Donnell, Victoria</namePart>
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  <typeOfResource>text</typeOfResource>
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  <originInfo>
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    <place>
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    <publisher>Sage</publisher>
    <dateIssued>c2006</dateIssued>
    <dateIssued encoding="marc">2006</dateIssued>
    <edition>4th edition</edition>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
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    <extent>xxii, 422 pages :  illustrations ;  23 cm.</extent>
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  <abstract>Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.</abstract>
  <tableOfContents>What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examine -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.</tableOfContents>
  <note type="statement of responsibility">Garth S. Jowett and Victoria O'Donnell.</note>
  <note>Bibliography: pages 369-391.</note>
  <subject authority="lcsh">
    <topic>Propaganda</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Persuasion (Psychology)</topic>
  </subject>
  <subject authority="rvm">
    <topic>Propagande</topic>
  </subject>
  <subject authority="rvm">
    <topic>Persuasion (Psychologie)</topic>
  </subject>
  <subject>
    <topic>Propaganda</topic>
  </subject>
  <subject>
    <topic>Persuasión (Psicología)</topic>
  </subject>
  <classification authority="lcc">HM 263 J87p 2006</classification>
  <classification authority="ddc">303.3/75</classification>
  <identifier type="isbn">1412908973 (cloth)</identifier>
  <identifier type="isbn">9781412908979 (cloth)</identifier>
  <identifier type="isbn">1412908981 (pbk.)</identifier>
  <identifier type="isbn">9781412908986</identifier>
  <identifier type="lccn">2005023032</identifier>
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